I help businesses stand out with thoughtful, beautifully crafted design

Image of Loren DePalma.

I’m Loren, a visual designer and artist based in the New York City area. I work with creative entrepreneurs, boutique brands, and teams who care deeply about what they do. My focus is on brand identity and custom Squarespace websites. As a Squarespace Circle Partner, I’m recognized among top designers for creating high-quality websites. I also offer additional support for digital, print, and marketing needs.

Design with strategy, intuition, and a little design therapy
Collaboration is at the heart of everything I do. Through a personalized discovery process I call design therapy, I’ll get to know your goals and creative voice. You might even have a few aha moments along the way. From there, we’ll create a visual identity that reflects your mission and helps you connect with your audience.

Outside the studio
When I’m not designing, I’m usually chasing creative inspiration wherever I can find it. I also resell fashion on Poshmark and eBay to support sustainability. Living a creative life is what fuels me.

What I Offer

  • Brand Identity Package

    Purposeful, bespoke branding that reflects the heart of your business.

    Pattern of bakery-related words and logos, including bread, water, salt, flour, a wreath with the letter A and the word perfumes, a fork, and the phrases "give a lunch" and "feed" in a beige and light brown color scheme.
  • Website Package

    A modern, responsive Squarespace website design and tailored to your needs.

    Computer monitor displaying a photography portfolio website with a woman walking past a brick building, holding a shopping bag and carrying a backpack, with a bicycle parked nearby.
  • Brand + Website Package

    A cohesive brand identity brought to life online with a website to match.

    Website homepage for 'Art on the Grid,' creating websites for artists, featuring artwork and navigation menu.
  • Additional Services

    Digital, print, and marketing design for your unique branding needs.

    Fashion advertisement featuring a woman in a shiny, metallic outfit with floral background and the words 'eco couture' and 'green fashion'.